Collaborative Campaigning: Influencer Marketing in 2020

A growing trend that has rapidly gained traction in the marketing and PR spheres in recent years and proves to be increasingly relevant on a day-to-day basis is known as influencer marketing. Influencer marketing can be understood as the result of campaign collaborations between brands and influential social media figures in which key advertising messages are delivered to targeted audiences ...

COVID-19 Crisis inspires vendors to create online local food delivery

Prairie Horizon Fresh Market stays open as vendors team up and launch Buy Local Campaign  March 20, 2020, Balzac, AB. – As malls and stores across Canada temporarily close, a provider of locally produced foods is staying open to launch a new online Direct Delivery service. Prairie Horizon Fresh Market is a collection of fresh market vendors and small businesses who ...

New Horizon Mall signs massive family entertainment centre

Mall now 53 per cent leased as 3rd and largest anchor tenant to open in fall of this year February 27, 2020 – BALZAC A.B. – New Horizon Mall, a marketplace collective of entrepreneurs, artisans and fresh market vendors, announced today the official signing of Sky Castle, Calgary’s newest family entertainment centre and the Mall’s third and largest anchor tenant. Occupying ...

Housing affordability ignored as new tax totals $14,000 on new homes

February 13, 2020, Kelowna, BC – Kelowna City Council’s latest vote to increase taxes on new homes for parks brings the total to over $14,000. New changes to Kelowna’s Development Cost Charge (DCC) structure now total over $14 grand in new Park taxes on every new home whether it is a starter home or a multi-million dollar home. “Voters need ...