CottageClub Ghost Lake Launches Final Phase

Scott Henderson Client Releases, CottageClub Ghost Lake

Amenity-rich cottage community selects Century 21 for final phase as market heats up GHOST LAKE, AB – CottageClub Ghost Lake, a gated, year round cottage community, 35 minutes west of Calgary, announced today the launch of its fifth and final phase of development. Featuring fully serviced cottage sites built on reclaimed land, the Phase Five neighborhood is being released for ...

Digital sector grows as Sproing Creative acquires local firm

Scott Henderson Client Releases, Sproing Creative

Salmon Arm’s Perimeter Design sold as digital marketing company opens office at Innovation Centre SALMON ARM and VERNON BC, December 22, 2020 – Vernon-based, Sproing Creative Ltd., a rapidly growing, full-service creative marketing agency specializing in branding and digital marketing, announced today that it is acquiring Salmon Arm design and website company, Perimeter Design. Sproing Creative’s first satellite office will ...

PR & SEO: The dynamic duo that puts your company on the map

Scott Henderson Blog

Intro + History of Public Relations and SEO It is hard to imagine PR and SEO being two separate entities. Prior to the Internet and SEO’S emergence in the early nineties, public relations strategies didn’t consider creating content that would be easy to find on the World Wide Web. For today’s PR professional, SEO and PR strategies are interconnected to ...

Collaborative Campaigning: Influencer Marketing in 2020

Meghanne Uptigrove Blog

A growing trend that has rapidly gained traction in the marketing and PR spheres in recent years and proves to be increasingly relevant on a day-to-day basis is known as influencer marketing. Influencer marketing can be understood as the result of campaign collaborations between brands and influential social media figures in which key advertising messages are delivered to targeted audiences ...

Influencers take narrative-based marketing to a whole new level

Scott Henderson Blog

What is influencer marketing? Gone are the days where companies market themselves through pushy narratives and stale statistics. In today’s ever-evolving and interconnected world, companies are continually discovering ways to create publicity, position their brands, and engage potential and existing customers. Defined by Huffington Post, “Influencer marketing is simply the action of promoting and selling products or services through people ...

Tourism Golden named winner of 2017 BC Destination Marketing Organization Association Professional Excellence Award

dHz Media Client Releases, Tourism Golden

Golden, B.C.  Tourism Golden is thrilled to announce that they have received the 2017 BC Destination Marketing Organization Association Professional Excellence Award.  Presented by the Tourism Industry Association of Canada and Destination Marketing Association International, the Award recognizes a community Destination Marketing Organization for their commitment, outstanding marketing performance, accountability to and collaboration with the tourism industry in British Columbia. “We are honoured ...